Beyond the Click - Client Connection Workbook

For photographers who want to build trust, loyalty, and unforgettable client experiences.

Taking a great photo is only part of the story. Beyond the Click is a comprehensive workbook designed to help photographers elevate and work to building their client experience—from the first enquiry to long after gallery delivery. Learn how to create workflows that work for you, write connection-driven emails, foster trust through thoughtful touches, and turn happy clients into loyal advocates.

Created by photographer and educator Kathryn Louise, this workbook is full of real-life examples, workflow templates, and practical strategies to help you build lasting relationships and client connection—not just deliver images.

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Taking beautiful photos is only part of running a successful business—the rest lies in the experience your clients have with you. Beyond the Click was created to help photographers craft an intentional, thoughtful journey that turns clients into lifelong advocates. From your first email to gallery delivery, this workbook shows you how to design systems, touchpoints, and workflows that feel polished, personal, and unforgettable.

Unlike Beginning Your Business, which sets up your core structure, or Finding Your Identity, which defines your brand voice, Beyond the Click is about action and refinement. It asks: how can you take what you’ve already built and elevate it so your clients rave about you to everyone they know?

Inside, you’ll find guidance on creating seamless onboarding, maintaining consistent communication, and delivering an experience that’s just as memorable as the photos themselves. This isn’t just about being organised—it’s about weaving your brand values into every step of the process, so clients feel cared for and confident from start to finish.

If you’re past the “startup” stage and already booking clients, this workbook will show you how to streamline, elevate, and grow. Pair it with Finding Your Identity for a client experience that reflects your true brand, or with Beginning Your Business if you want to make sure your systems are solid before you refine them.

With Beyond the Click, you’ll create more than photos—you’ll create experiences your clients never forget.